Sustainable sustainability

by Peter Löcke //

Sometimes my elderly mother really gets on my nerves. Is it because she's the old environmental pig sung about by WDR in 2020 who ruined our planet? On the contrary. Because of your extreme sustainability. You can't throw anything away. Socks are still darned, shoes resoled and torn pants sewn. The whole cellar is full of preserving jars. The deep fryer from 1990? Who knows what it's still good for. Thank goodness she makes her own jam as well as alcoholic drinks. So when I visit, I can at least tidy up a bit and make room for new liqueurs and wines.

Every second piece of packaging, every advertising flyer and every election poster says what? Sustainability. Everyone claims it, whether in business or politics. Hardly any other word is used so excessively. Every company advertises its products with sustainability alongside climate neutrality. Every party advertises its political ideas by claiming that they are naturally sustainable. I would venture a provocative hypothesis. Much of the hype surrounding sustainability is sustainable nonsense. At the very least, sustainability is also a marketing term, an empty phrase that has become necessary to increase sales. Nothing more than a label, packaging without content and, in the worst case, the ideas of the sustainability blenders even cause lasting damage.

What do you think of first when you hear the term sustainability? The environment, climate, energy. The supposedly necessary immediate energy transition, the switch to finally sustainable forms of energy such as sun and wind. The self-proclaimed last generation in particular is panicking about the future, triggered by a constant barrage of propaganda from the penultimate generation, to which I belong. Experience has shown that discussions about the climate usually end up with two hostile parties calling each other climate deniers and climate hysterics. I want to avoid that here in the long term. And yet I would like to ask the mostly well-off hysterics a few questions. 

Isn't it hypocritical and cynical to call for a reduction in the much-cited ecological footprint while you yourself are walking and flying around the world in square shoes? I, at least, would be ashamed to call for abstinence without financial worries and with a full stomach. A certain Eckart von Hirschhausen has even admitted this contradiction. Incidentally, he became a climate researcher overnight. The hot summer of 2018 inspired him to do so. He then "did a bit of research", wrote books and set up a foundation recently generously supported by Bill Gates. I digress.

Isn't it ungrateful and also cynical to mock the post-war generation that built and enabled our own prosperity? This generation lived and internalized sustainability, even though the term itself did not even exist yet. And no. I don't belong to this generation, but to the penultimate generation, dear last generation. But I am grateful. The sustainability motto back then was "We want our children to be better off".

What about the sustainability of the political sustainability fetishists themselves? How sustainable are the knowledge, education and life experience of various zealots in the Bundestag? When the Greens were looking for a successor to Anne Spiegel, Ricarda Lang said that aspects such as age and experience were not important for the requirements profile of the new family minister. I even understand this sustained stupidity when I look at Ricarda Lang's CV.

The greatest tragedy is that many things are being permanently destroyed in the quest for sustainability. In an effort to single-handedly save the world and the climate, Germany, at least, is being destroyed. Sustainably destroyed. There is not only ecological modeling by climate researchers. There are also other models. Not computer-designed future scenarios, as is the case with the climate. These other models can be found in the past. They can be found in history books.

Economic suffering triggers social suffering. The combination leads to unrest and division in society. This in turn encourages radical parties, which are then really radical and not just defamed as radical. In the worst case, war breaks out. These are the dominoes that have always fallen in this order. In the name of the good, of course, and also in the name of supposed sustainability. 

History book, not PC forecast. 

Comparisons with the Nazi era are always tricky because they are supposedly forbidden. At least it is forbidden against parties from the left-wing spectrum, as I have learned. I do it anyway because I have long associated myself with this spectrum. How long was the twelve-year Nazi era supposed to last? A thousand years. The thousand-year Reich. That was a promise of sustainability. To eternity. But the present was destroyed in the process. Today we are saving the world between 2030 and 2070, whatever the cost to the present. That scares me. Lasting fear. But maybe I'm just lacking solidarity.

So be it. The last time I visited my parents, my elderly father threw the remote control in the garbage can. It's broken. So my father said. I didn't say anything for two reasons. My father urgently needs TV deprivation because of sustained propaganda. The second reason: my mother will find the remote control in the garbage can and then change the batteries. So I made the liquor department in the cellar a bit more organized and tidied it up sustainably.

Articles identified by name do not necessarily reflect the opinion of the publisher.

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15 Responses

  1. Dear Mr. Löcke,
    But, but, as much as I appreciate your contributions: I read the word modeling three times in one paragraph, which the Corona artists always use so gracefully...For me-teacher-this word always evokes associations of a pottery C-course at a comprehensive school, in which after frustrating modeling attempts the results are discussed in a circle of chairs and then further modeling is done with leftover modeling clay on the neighbor's T-shirt, on the radiator, on the windowsill, in the wastepaper basket, in the hair of the person in front (in the past there was no front woman) etc.. No offense intended! Every profession has its problems.

  2. Man is forced,
    he wants to (survive),
    to take care of this,
    to keep your body healthy and alive.
    If a person wants to further enrich their life and that of their family in a lasting and sustainable way,
    knowledge, the expansion of their individual skills and abilities and
    Peaceful appropriation of property is essential,
    which first requires service to other people,
    with the manufacture of products or services,
    which he can exchange for goods for his own use.

    People believe they have learned and understood,
    that he or she, due to his or her individual means and possibilities (physical condition, knowledge, abilities and skills, etc.)
    achieve a better personal quality of life,
    if he works together with others in a peaceful and friendly manner (division of labor).

    People believe they have learned and understood,
    that peaceful and kind actions enrich and improve the lives of everyone involved
    and
    that hostile actions lead to conflict, suffering, misery and destruction.

    People believe they have learned and understood,
    that freedom, personal responsibility and personal liability are required (absolute respect for other people's property),
    to master the individual challenges of life in a goal-oriented manner and with the greatest possible security (risk aversion)
    and
    that slavery is to be rejected,
    that prevents and prevents this.

    The tireless creativity and productivity of many people,
    have succeeded,
    massively raise the standard of living of billions of people.

    Political entrepreneurs are not productive, peaceful and friendly people (everyone is an entrepreneur),
    who increase the prosperity of all through diligence and performance, voluntary division of labor as entrepreneurs or employees.
    They do not produce goods, but ungoods,
    live parasitically by robbing the people they enslave,
    who deceive them, lie to them, cheat them, threaten them and force them into slavery.

    People therefore only believe,
    with a few exceptions,
    to have overcome slavery and to be free.
    People have either not learned anything yet,
    or has regressed again over the last few decades.
    The next collapse is just around the corner,
    the product of people's lack of freedom due to the tyranny of political entrepreneurs
    and yet
    most discussions revolve around political entrepreneurs,
    instead of giving them the ignorance and disregard they deserve and deserve
    and
    finally get back to life,
    its natural challenges and
    their management
    in a peaceful and friendly division of labor (cooperation)
    with his productive, peaceful and friendly fellow human beings.

  3. I found the following page very interesting: https://test.rtde.tech/meinung/140062-deutschlandexperte-kamkin-bundesrepublik-ist-vassalenstaat-im-dienste-eines-schurkenstaates/ . e.g. the speech by Chancellor Scholz. I hope that access will not be blocked again. I would like to put what Mr. Scholz says here in the section, unfortunately he is not my chancellor. We know that everything our politicians say is written by Mc Kinsey. And for the American consulting firm Mc Kinsey, the German moron pays everything through his taxes, only to be driven into his misery. Another remarkable thesis that has emerged in the last few days was that if Putin gets more and more into trouble, he will get help from Islamist sides, which we don't really want either. A person like Peter Scholl Latour has explained these scenarios and their connections very well. Kind regards. Eva

  4. We
    - reveal our innermost selves in digital worlds.
    - buy sustainable products and finance compensation measures in the blind belief that they are protecting the world.
    - readily use smartphones with apps for our sustainable surveillance.
    - driving in Tesla & Co with sustainable recording of the movement profile and more.
    - are sustainably manipulated by ÖRR, Spiegel, SZ & Co.
    - are not defending our freedom, which is increasingly being lost through the activities of the large US (media) corporations, and
    - believe that murderous weapons systems will sustainably defend our freedom and provide security.
    - leave people to die of starvation in order to maintain our high moral standards,
    - Putin to make sustainable profits and
    - Ukrainian nationalism against Russian nationalism.
    - do not resist when militarism is once again made acceptable as the sure winner of the Russian war of aggression.
    - allow our democratic parties to permanently mutate into green block parties.
    - destroy our landscapes and nature with ever more monstrous wind turbines and
    - finance sustainable climate destruction.
    - erode our industrial base in the long term.
    - do not realize how AI (=artificial intelligence) will have a lasting impact on our working world and thus on the self-esteem of many people.
    - replace knowledge with faith and thus sustainably unwind the Enlightenment.
    - are handing over control of our health to the pharmaceutical and healthcare lobby.
    - accept sustained wrong decisions by the highest courts, including the BVG, combined with a massive reduction in the rights of the current generation.
    - are handing our children over to an increasingly green teaching staff for sustained brainwashing.
    - manufacture sustainably in low-wage countries with dubious forms of government.
    - do not fight against independent thinking being placed under general suspicion.

    Yes, Mr. Löcke, you are right. The world has become sustainably sustainable.

    1. Exactly not, Mr. Aßmann, we don't sit there like rabbits in front of snakes. Pure materialists can't recognize our innermost being anyway, the spiritual doesn't exist for them at all, their greatest weakness. We have been defending our freedom for more than two years, where do you think we would be if there hadn't been such widespread resistance? Anyone who wants to can set an example and provide new impetus to shop differently, to enable a different economy. This would help many people who are already living a better and more sustainable way of doing business. We can simply treat each other differently in our daily lives, allow a healthy closeness with each other so that community can develop. This takes the horror out of the largely unreal, perceived dark dangers. I believe that our industrial base is indestructible, because the real basis is our creative power and our inventive spirit. Even after the zero hour in 1945, it wasn't over just because it was over materially. On the contrary, the spirit was liberated, many people woke up from their blindness and unimagined powers were released. You're right, we can no longer simply hand our children and grandchildren over to the state to be brought up. We need to give them much more care and attention, which may be the way to preserve our freedom in the long term or, depending on your point of view, to get it back. Just do it - we do it now.

      1. Dear Mr. Wessel,
        mit „Wir“ habe ich ganz bestimmt nicht Sie gemeint, sondern den Schwerpunkt der unserer Gesellschaft. Davon liegen Sie bekanntermaßen Lichtjahre entfernt.
        Dass unsere industrielle Basis „unzerstörbar“ ist, glaube ich allerdings nicht. Dafür ist das Niveau in einigen Branchen allzu sehr im Sinkflug begriffen. Beispiele sind Energiewirtschaft, die zunehmend von staatlichen Subventionen abhängig ist, die Automobilindustrie, in die unsinnige E-Mobilität gepresst wird und das trotz immer unsicherer Stromversorgung, der Wohnungswirtschaft, der Enteignung droht oder der Tourismusbranche, der durch hässliche und laute „Freiheitsenergien“ schon bald die Landschaften und Natur ausgehen werden. Wir leben in Teilbereichen von unserer in Jahrzehnten hart erarbeiteten Substanz.
        I did not claim that we have to accept all this. But it will be difficult and time-consuming to return to rational and fact-based action and, in particular, thinking, as the framework conditions are already being set incorrectly in education: Ideology and belief before knowledge! As has often been the case in our history, ideology and belief are therefore taking up an ever greater space in our society and above all in politics, the judiciary, administration, the press/media and even in the sciences.
        Best regards
        Roland Aßmann

  5. Good morning Mr. Löcke, yes, that sounds familiar to me too. The sustainability of the post-war children, including my mother and father. We children had the pleasure of disposing of hoarded things. And yet I couldn't be angry with my parents about it, even if I had to smile at some of the things I found when I was clearing out my apartment and the associated clutter. It's such a shame that you can't ask a contemporary witness what they think of what is being preached from all sides at the moment. I think the majority of older people would actually remember it from 33. My mother was born in 37 and was 8 years old at the end of the Second World War. He likes to remind me of the evenings in her bed (our father was an assembly worker and only came home at weekends) when we would pester our mother to tell us something about those days. As a rule, she usually did. About grandpa's disappearance after the Volkssturm, about grandma's potato stubble in the fields to cook a Zumpel soup for her gang of 9 children, so that everyone had something in their stomachs. Of hedgehog shoes in which you got frostbitten feet, of homemade jackets made from woollen blankets, of rapes, the girls were all made to look more childish than they actually were, of ammunition left lying around for children to play with until they died.
    Today, people talk about sustainability with such ease that it takes your breath away! It would be sustainable to remember all these things and stop fueling such a senseless war. But unfortunately it has to be said that people have learned nothing!
    The corona propaganda machine will start up again in the fall, and signs are already visible. As a result of all these things, I have suffered lasting nerve damage in my leg and other organs because unsustainable diagnoses have blocked my path to a pain-free life. As stupid as it sounds, I googled the diagnosis myself and then found the right practitioner. It has been a very long and painful journey and I hope that after June 8th I will be able to start a new life and that my nerves will make a lasting recovery. All of this makes me angry and sad at the same time and I am aware that I am not alone in this. But the fact is that I will completely dispose of everything that has been unsustainable in my life up until then. Starting with fellow human beings, employers who don't even deserve to call themselves that and for Lauterbach and co. I wish for nothing more than for the day to come when they are finally disposed of sustainably. I remain stubborn. On that note, see you soon.

  6. Dear Mr. Löcke,
    Once again, your article really makes us think. Thank you.
    In der Nachkriegszeit war die „Nachhaltigkeit“ die Not der Menschen.
    Als erstes „Bilderbuch“ für kleine Kinder fungierte ein Kochbuch mit wenigen bunten Bildern, Bilder über Speisen und Kochgeräte. Die ersten neuen richtigen Kinder- und Jugendbücher tauchten gegen 1958 auf.
    You had almost NOTHING until then. And had to make something out of NOTHING.
    Aufgeribbelte Pullover wurden neu gestrickt. Ärmel und Bündchen angestrickt und der Pulli oder die Jacke „wuchsen“ so mit. Man kaufte Stoffe und nähte „selbst“. Und auch die Kleider „wuchsen“ mit. Nur Löchriges wurde, wenn es nicht mehr reparabel war, entsorgt oder noch als Schuhputzlappen restverwertet.
    Wrapping paper and gift bows were smoothed out and reused, as were paper bags that were still usable. Flour and sugar, among other things, were filled into small linen bags that had been brought along. Pickled herring with marinade ended up in the small cooking pot we had brought along.
    - These were the ENVIRONMENTAL CITIES?
    But what should we call those who were rightly allowed to grow up in abundance? - Destroyers of the environment?
    Both terms are out of place.
    If we realize that we only need what we really want to use more than once, then the newly acquired items will reduce themselves. - That way, you don't have to force your old stuff on anyone or throw it away.
    A hungry poor person is happier to have some money to buy something to eat. And that's what we have left over if we are conscious of our own purchasing behavior. - The other person must be fully considered.

    If the inputs into nature from industry are reduced to an absolute minimum or, even better, prevented as far as possible, this is called sustainability. - Interestingly, industry also benefits from intelligent processing plants that can reintroduce such substances into production.

    Sustainability starts with each individual and should be exemplified by those who are committed to it.
    Leider sehe ich in den letzten Jahren, dass man NUR Alle „über einen Kamm scheren“ will (sich selbst natürlich ausgenommen). Und so wird der Schuss nach hinten losgehen: Mehr Unheil, als Nutzen bringen.

  7. Sustainable sustainability requires you to think several moves ahead, just like in chess, and not just your own moves, but also the moves of your opponent, in this case the reactions of fellow human beings, ecosystems, economies, political groups or whatever. So you have to want to put yourself in the shoes of others if you want to achieve your goal in the long term. The exact opposite of dogmas and ideologies is therefore required. Despite all the differences in opinions and ways of thinking, you can follow the motto "The glass is half full..." and look for common ground and take the first steps towards a solution together. In doing so, you often come to the realization that you have some of the same goals, you find compromises, a mutual stimulus for further development, so to speak. It would also be helpful to first fulfill the corresponding requirements that you demand from everyone else. No one has to make the world a better place on their own, but everyone has to actually start, otherwise it will be difficult.

  8. Thank you, Mr. Löcke, I am a little more relaxed again after enjoying your lines.

  9. It's always late when I have time, so please forgive me for any typos I make on the one-finger keypad of my phone, which is guaranteed to be unsustainable. I have also disposed of several pantries. The last one was 30 square meters in size. I couldn't believe that so much food had been hoarded, canned and stacked in such a large space. With hindsight, I am envious of this foresight. What I couldn't quite figure out were preserving jars with indefinable contents. I actually have a problem with throwing things away. If I buy something, it has to be of good quality and then it will last forever, a beautiful dress that is hardly worn but spends 20 years or more in the closet and is forever too good to be thrown away. Can anyone still remember the "good dishes"? The appreciation of good things, the preservation of legacies, a bookshelf with books, some of which my ancestors had already read. Guilt and Atonement, for example. The entire Russian culture, which you want to condemn and destroy permanently. A treasure trove of great writers, scholars and composers. All these people who are now talking about sustainability and who have probably never read any of the great works or actually studied history are calling for "heavy weapons" to permanently demolish a relationship between Russia and us that is currently based on trust. Perhaps I am wrong in my assessment. I see the faces, the expressions. I hear what they say and I feel that something is leading us to lasting ruin. Blessed are those who have filled their pantry well with foresight, love and resistance.

    1. I agree with your comments.
      It is frightening how stupidity has spread in our country.

  10. Dear Mr. Löcke,
    they speak from my soul! And they put a smile on my face. Your sarcasm is delicious and just as ingenious as the editor's 😉 Thank you for the minutes of lasting effect in this endangered raison d'être.
    Grinning greetings
    LeoS

    My level of sarcasm depends on your level of stupidity.

  11. Dear Mr. Löcke,
    they speak from my soul! And they put a smile on my face. Your sarcasm is delicious and just as ingenious as the editor's 😉 Thank you for the minutes of lasting effect in this endangered raison d'être.
    Grinning greetings
    LeoS

  12. Dear Mr. Löcke, absolutely sensational! I am thrilled with your article - yesterday, really yesterday, I sat there and grappled with this very term, even wanted to write something about it, because it comes across with such meaningless importance and causes resentment in me every time, and that is - as you say - catastrophically often!!!!
    Whether it's furniture store advertising on the radio or good friends coming to visit - everything suddenly lives and eats and lives sustainably... well, I don't need to go into it any further, you've done it yourself in a great way!
    Thanks for this article, it's the first one I've read on this topic!
    Best regards
    Martina Schnell

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